Despite its long pedigree, eMail marketing remains the most popular online engagement channel for most businesses.
- Investment in eMail marketing is expected to grow from $1.3 billion in 2010 to $2 billion by 2014.
- eMail marketing delivers a strong ROI, delivering $44.25 for every dollar spent.
- Its mobile friendly: 45% of mobile web use is spent checking eMail.
Once regarded primarily as a direct sales channel, brands are now using sophisticated eMail marketing campaigns with personalized content to nurture existing leads down the sales funnel.
Our eMail lead-nurturing campaigns deliver a series of highly-coordinated eMails, each containing a relevant content offer, to prospects at the appropriate stage of the buying cycle.
With eMail marketing, we help your brand nurture new leads and stay connected with existing customers.